Toys ‘R’ Us Is Said to Hire Advisers to Help Weigh Bankruptcy – New York Times

The company was bought by the private equity firms Kohlberg Kravis Roberts and Bain Capital, as well as the real estate firm Vornado Realty Trust, for about $6 billion in 2005.

For years, the company dominated toy sales, and its Babies “R” Us chain was a leader in baby products like diapers and strollers. But it has faced intense competition from big box retailers like Walmart and Target that have ramped up toy offerings. The rapid growth of toy sales on has also cut into the market share of Toys “R’ Us.

Toys “R” Us closed its flagship store in Times Square in 2015 to save money on rent, but in August, it opened a smaller, seasonal store a few blocks away to take advantage of holiday shoppers in New York.

Many traditional retailers have struggled to compete with Amazon, but the debt load carried by Toys “R” Us has amplified that pressure.

The company has about $5 billion in long-term debt and has been burning through cash, as sales decline.

As of April 29, the company had $301 million in cash or cash equivalents, down from $458 million a year earlier, according to a quarterly securities filing in June. The company said in the filing that it had hired the firm Lazard to help with its refinancing efforts.

But Toys “R” Us warned at the time that “a number of factors including factors beyond our control could reduce or restrict our ability to refinance these debt obligations on favorable terms.”

Already this year, there has been a wave of retail bankruptcies, including the children’s clothing retailer Gymboree, Payless Shoesource and rue21, which sells clothing for teenagers. Other retailers have closed thousands of stores and laid off tens of thousand of workers as they try to cut costs and compete with e-commerce sites.

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